Episode 20 -- Cynthia Johnson

In this episode we talked to Cynthia Johnson, an entrepreneur, speaker, and marketing wizard, about the degree to which the information presented to us online is dependent on our digital behavior. Cynthia pulls back the veil on a lot of the strategies used for the targeted advertising used to make us buy things, think a certain way, or even vote a certain way. She also gives us fantastic tips on how to be more conscious (or anonymous) if being targeted to this degree sounds scary.

Say hey to Cynthia on Twitter, and check out her cover story in February's HER Magazine.